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carolyn@cekpartners.com

+1.404.345.6447

C.E.K. & Partners | Atlanta, GA | United States 

© 2018 C.E.K. & Partners
 

BRANDING + STRATEGIC COMMUNICATIONS 

+1.404.345.6447

I'M AN ORIGINAL CATCHPHRASE

50 years of

Brand Strategy

Brands live in the hearts and minds of people 

Do you make meaningful connections? 

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While many may perceive branding as a cost center, the ultimate price a company pays is not investing in creating a well-developed brand.

Brand strategies driving connections and growth. 

 

We help organizations define and build their brand enabling them to achieve their business objectives. Developing a brand is a long-term investment, and our proven methodologies provide a road map, along with the assets and tools needed.

Providing a platform for growth.

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Types of Problems We Solve

How do I write a brand strategy to refresh my brand?

How do I position my brand to reach new markets? 

How do I position my brand after a merger or acquisition?

How do I build consensus with our brand vision?

How do I articulate a value proposition for our business or solutions?

How do I create a stronger customer experience (CX) aligned with my brand?

How do I design programs to engage my employees with my brand strategy?

Keith Duprey, Interface

Director of Segment Marketing

"C.E.K.'s team provided us a framework for creating a branded experience for sales training. It educated, energized and engaged them. The research provided and the experience design is our new model for training. The C.E.K. team of strategists, designers and writers are world-class and it is always a joy to work with them."

Moderation

Quantitative Survey

Online Bulletin Boards

(UX) Usability Studies

Shop Alongs

Our Services

Brand architecture

Brand narrative/story telling

Brand strategy

Brand positioning

Content strategy + marketing

Custom designed workshops

Customer buyer journey

Customer experience (CX) design

Digital marketing strategy + plans

Employee engagement plans

Global language evaluation

Inbound marketing strategy

Key messaging

Mission statements

Naming

Sales enablement tools

Personas

Purpose statements

Taglines

Qualitative and quantitative research

Value proposition articulation

Vision statements

Website refresh

Ready to transform your brand?

Expertise with building brands.

 

Examples of when you need brand strategy:

 

Aligning customer experience with brand

After a merger & acquisition

Brand refresh and repositioning 

Responding to changing customer need

Adjusting to new market entrants/dynamics

Establishing a new company/brand

Launching a new product

Internal branding for employee engagement


 

 

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