I'M AN ORIGINAL CATCHPHRASE
50 years of
Brand Experience + Design
Successful brands build engaging experiences
Do you engage and inspire your audience?
Your brand must anchor the customer experience design.
Do you need to activate your brand?
Once a brand's positioning is established and marketing plan set, we execute against the plans to activate brands to create meaningful and memorable experiences.
We deliver maximum impact by marrying insights with creative ideas. Leave it to our team to leverage practical and relevant tools to bring your brand's strategies, marketing assets, communications and employee engagement plans to life.
We design experiences and manage
Types of Problems We Solve
How do I bring my brand strategy to life?
How do I create a visual identity that represents our brand?
How do I create compelling customer experiences (CX)?
How do I create programs to engage front-line employees?
How will users respond to this digital experience? Where can we improve it?
How and where should I communicate throughout the year?
How do I create a social media plan?
How do I drive traffic to our website? Can you help with digital marketing?
How will I define success and measure against it?
"Carolyn Kopf's team led the creation of a world-class brand experience for one of the properties I managed in Buckhead, Atlanta. This entailed identifying how to differentiate this luxury property from other Atlanta destinations and enliven the brand experience through employees' lexicon and behaviors. The program was so comprehensive and effective that our company adopted this as its approach for launching new properties around the country."
Online Bulletin Boards
(UX) Usability Studies
Brand identity/logo development
Brand experience design
Creative design/internal and external communications
Customer experience (CX) design and training
Content marketing + copywriting
Employee engagement plans
Omnichannel marketing communication plans
Sales enablement tools
Search engine optimization (SEO)
Image: Mayor Kasim Reed at September 18, 2014 opening of Oliver McMillan's Buckhead Altanta.
Photo credits: nstyleatlanta.com
Ready to transform your brand?
Expertise in execution.
Brands lean on us for activating their brand visions and executing on their marketing plans.
In the execution stage, we follow a strategic road map as we move into design and activation whether for a new product launch or designing a sales summit with the right tools for educating, engaging and inspiring.