Nice to Meet You! 

We're a group of brand strategists, market researchers, moderators, story tellers, writers, data analysts, creatives, brand strategists, 
designers,and programmers

Get to know us.

We're an intentionally small team of experts.

This allows us to be more reactive, more thoughtful and more intentional while delivering results and developing outstanding relationships with our clients. 

Carolyn Kopf

Carolyn

Principal + Strategist

Carolyn is passionate about delivering strategic insights that transform brands. Clients benefit from her team's ability to mine data and extract gems to find insights that truly differentiate their brands. She guides and positions them to reach the next level. She holds an MBA in International Business from the #2 ranked school.

Mary Ann, Copywriter

Mary Ann

Sr. Copywriter

Mary Ann's expertise with brand content focuses on a deep expertise in the areas of healthcare, health insurance, and financial service. Clients depend on her for articulating value propositions, brand stories, brand purpose statements and key messages. She's also crafts copy for marketing collateral, newsletters, blogs, white papers, articles, and websites.

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Kelly 

Sr. Copywriter

Kelly works magic with words. She listens between the lines, crafting compelling content whether it is a white paper, a newsletter, blog posts or an article. Her work helps financial and payment brands establish thought leadership and communicate in everyday language.

Don headshot, Creative Direction

Don

Creative Art Direction

Don is an award-winning creative designer. He excels in originating fresh ideas and creative thinking, whether creating a brand from a blank canvas or designing while keeping established brand guidelines in mind. Don creates the designs that support marketing and sales initiatives for start-ups and leading multinationals. 

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Jan

Graphic Design + Production

 Jan is a soulful creative. If you need an extra special personal touch for a sales meeting, internal brand launch or any type of event or customized direct mail piece, you need Jan's expertise. Our clients count on her energy and creativity to make the impossible, possible. She consistently delivers outstanding work our clients love.

Image of Computer to represent Andy, VP of Insights

Andy 

Market Research, Insights

Andy has 25 years of experience in market research. He loves insights whether it is designing quantitative studies to help brands better understand their customers or building models to forecast the market opportunity for new product concepts. Andy is camera shy. 

Amy headshot, Sr. Copywriter

Amy

Sr. Copywriter + PR

 Amy is a writer, editor and communications strategist. Since her background is in tech, her sweet spot is translating the technical and corporate speak into user-friendly prose that connects with people. We count on Amy to develop compelling copy for articles, newsletters, press releases and innovative product concepts.

Ray head shot, Sr. Copywriter

Ray

Sr. Copywriter

As a writer Ray holds an expertise with financial services, student loans and healthcare technology. He takes seemingly complex business solutions and makes them easily digestible for the reader. Companies rely on Ray to craft articles, solution sheets and long form content such as white papers. Clients count on his thoughtful and responsive approach he takes with delivering outstanding work.

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Karen 

Proofreader

Karen knows the rules. She is a fresh set of eyes—and the last set of eyes—on work before it is released. Karen reviews brand copy, web copy, brochures, technical performance guides and everything with the written word.  

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Carl

Market Research, Insights

Carl's expert at directing the application of research techniques and insights to solve problems and support data-based business decisions. His analytic rigor and impact comes from overseeing research departments for many corporate giants.

 

His  industry expertise includes: consumer packaged goods and services, B2B manufacturing, healthcare, pharma, telecom, and non-profits.

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Chris

Website Development + Programming

Chris is passionate about ensuring our clients stay on track with programming and distributing 200 newsletters throughout the year. It's no small feat. It requires attention to detail, and discipline. Some of the country's largest financial institutions count on Chris being a part of the C.E.K. team. 

Jennie is organized. Really organized. She helps us keep the details in check. Jennie is passionate about making work flow better. She leads  newsletter design and coordination of recruiting and scheduling participants for research initiatives—and a lot in between.

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Jennie

Program Management

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Jennifer,

Sr. Project Manager

Jennifer is well-versed in the development of digital assets with experience working at the country’s top 20 agencies managing projects for Fortune 100 brands. Our clients count on Jennifer aligning their resources to launch new brands and the corresponding websites. Jennifer is passionate about access to healthcare and gives her time to related non-profits including Nuçi’s Space.

We're trusted by Fortune 500 companies, innovators, category disruptors, start-ups and nonprofits.

 

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